After much delay, Momentum Sports Group (MSG) officially announced that [Minnetonka, MN-based] UnitedHealthcare will take over the title sponsorship of the US-based Continental team formerly known as OUCH presented by Maxxis, in 2010. Via Cyclingnews.Interestingly: UnitedHealthcare Completes Acquisition of Health Net's Northeast Licenses and Rights to Renew Membership. Health Net was the previous sponsor of the OUCH team. I bet we'll be seeing them at the Nature Valley Grand Prix again eh?
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